Joyride Candy: The Viral Low-Sugar Candy That’s Redefining Sweetness

Joyride Candy: The Viral Low-Sugar Candy That’s Redefining Sweetness

A New Era of Candy for Modern Snack Lovers

The candy world is changing fast — and Joyride Candy is leading the charge. Known for its bold flavours, bright packaging, and “less sugar, same joy” approach, Joyride has quickly become a must-try for anyone who loves sweets but wants to snack smarter.

At Extreme Snacks, we’re excited to bring this revolutionary candy brand to Canada, giving retailers and candy lovers a taste of something that’s fun, guilt-free, and made to stand out on any shelf.


What Makes Joyride Candy Different?

Unlike traditional candies loaded with refined sugar and artificial additives, Joyride Candy focuses on clean ingredients and a modern twist on sweetness.
Here’s what makes it special:

  • Up to 70% less sugar than typical gummies

  • No artificial dyes or high-fructose corn syrup

  • Vegan and plant-based options

  • Delicious sour and fruity flavours that actually deliver on taste

This makes Joyride the perfect bridge between classic candy fun and today’s health-minded snack trends. It appeals to both parents looking for better treats and young adults drawn to trendy, colourful snacks that don’t feel like a compromise.


From YouTube to Candy Shelves: The Story Behind Joyride

Joyride Candy was founded with a clear mission — to make candy enjoyable again without the sugar crash.
Its co-founder and social media personality Ryan Trahan brought massive attention to the brand through his creative energy and storytelling, helping Joyride explode in popularity online.

But beyond the hype, Joyride backs up its success with quality ingredients, smart innovation, and transparency. The result? Candy that feels nostalgic yet completely new — the kind of product customers ask for by name.


Top Joyride Candy Flavours to Try

Joyride doesn’t stop at one flavour — it’s all about variety and fun. Some of their most popular creations include:

  • Sour Blue Raspberry Strips – a perfect mix of tangy and sweet

  • Watermelon Rings – soft, juicy, and impossible to eat just one

  • Cherry Berry Ropes – chewy ropes with an intense burst of flavour

  • Tropical Gummies – a fruity mix inspired by sunshine and summer

Each product is packed with personality and vibrant colour, making them ideal for impulse displays or candy-aisle highlights at Extreme Snacks retail partners.


Why Retailers Love Joyride

For store owners and wholesale buyers, Joyride Candy is a smart addition because it:

  • Sells fast thanks to social-media buzz and eye-catching packaging

  • Appeals to both adults and Gen Z customers

  • Aligns with wellness trends without losing the “treat yourself” appeal

  • Offers strong margins and high repeat purchase potential

By stocking Joyride, Extreme Snacks helps retailers tap into one of the fastest-growing trends in confectionery: low-sugar candy that still tastes amazing.


Joyride Candy in Canada — Available at Extreme Snacks

While Joyride has taken off across the U.S., Extreme Snacks is one of the first Canadian retailers to make it easily available for local stores, resellers, and candy enthusiasts.
Our wholesale division makes it simple to order, restock, or pick up directly, avoiding import hassles or shipping delays.

Whether you’re a small retailer looking to expand your candy section or a local reseller sourcing trending products, Joyride Candy is a perfect fit for the Canadian market — especially for customers who want something new, colourful, and better-for-you.


How to Market Joyride in Your Store

Want to help Joyride fly off your shelves? Try these display and marketing ideas:

  • Front-counter impulse racks: Place Joyride near checkout for easy add-on sales

  • TikTok-inspired displays: Use “viral candy” signage or hashtags in-store

  • Bundle deals: Pair Joyride with other trendy brands for bundle promotions

  • Local promotions: Use your store’s social media to announce “Joyride now available!”

These tactics not only draw attention but also position your store as ahead of the trends — which builds long-term customer loyalty.

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